Despite macroeconomic uncertainties and prolonged decision-making cycles, the industrial and logistics real estate market continues to stand as one of the most resilient pillars of the Hungarian economy. Last year, WING Industrial leased more than 110,000 square meters of space, while proactively aligning its portfolio with the demands of tomorrow. The growing prominence of data centers, rapid technological advancement, and increasingly stringent ESG requirements are all reshaping development priorities. We spoke with Zsófia Korda, Chief Sales Officer and General Deputy of the company, about the transformation of tenant expectations, the rising value of built-to-suit developments, and why the logistics sector may emerge as one of the greatest beneficiaries of the new global era.